Reveal Likely Movers
Stop Looking for More Leads. Start Finding More Listings in Your Database. For the better part of two decades, the real estate industry has been obsessed with lead generation. Every conference, coach, technology, and...
Congress finally passed the housing bill aimed at increasing America’s housing supply. That’s good news. We need more homes, and builders need every tool they can get. But I think it’s focused on only...
Most real estate software promises more leads, more automation, more AI and maybe more contacts. Thats fine, Revaluate does that to some extent as well. But I’m more into quality over quantity. The stories...
Money doesn’t grow on trees. Right? But in a way, your database is your own, personal money tree. Perhaps, like many agents, you’ve considered the quality of your database. Or perhaps not. Actually, most...
They say there’s gold in your database. They’re right. The problem is, based on our review of thousands of databases, you’ve got to dig through a lot of dirt to find that nugget. And...
Dear Homeowner, I owe you an apology. I’ve been sending you stuff that doesn’t matter. Brownie recipes. Mother’s Day brunch ideas. “Don’t forget to spring forward.” I know your phone, computer, tablet and car...
Inman ran an article I wrote today. Recently they published some new data, and I was impressed with the visualizations via maps. The data shows when and where listings are coming on the market,...
What is happening to real estate agents? How technology, platforms like Zillow, and AI are reshaping commissions and agent economics. A tweet circulating recently claims that a buyer can move from entering the process...
Tools like Fello have gotten popular for a reason. Agents know their database holds future listings. The challenge isn’t access to data. It’s knowing who actually matters right now. Most CRMs are full of...
Most real estate agents don’t have a lead problem. They have a prioritization problem. Every database is filled with people at different stages. Some are actively preparing to move. Some are loosely thinking about...
