Reveal Likely Movers
A Real Estate Database Audit Case Study: How Revaluate Repaired 2,320 Missing Addresses and Increased Actionable Records by 246% In America’s heartland, relationships still drive a large percentage of residential real estate business. Past...
They say there’s gold in your database. They’re right. The problem is, based on our review of thousands of databases, you’ve got to dig through a lot of dirt to find that nugget. And...
Most agents think cleaning a real estate database means deleting contacts. Remove duplicates. Clear out bad emails. Maybe archive a few old leads. That’s not wrong, but it’s not what actually moves the needle....
Tools like Fello have gotten popular for a reason. Agents know their database holds future listings. The challenge isn’t access to data. It’s knowing who actually matters right now. Most CRMs are full of...
Most real estate agents don’t have a lead problem. They have a prioritization problem. Every database is filled with people at different stages. Some are actively preparing to move. Some are loosely thinking about...
It has been “difficult” in real estate the last few years. So I went to the Housing Wire Economic Summit this week, at the George Bush Presidential Library in Dallas, expecting more of the...
If you’ve been in real estate long enough, you develop a sense for when the market is genuinely difficult versus when it’s just loud. This moment feels truly harder. Not because transactions aren’t happening,...
Most agents don’t fail at real estate because they can’t sell homes.They fail because they can’t track homes. Sound Bananas? We talk endlessly about scripts, listing appointments, branding, and lead generation channels. But we...
There’s a shift happening in real estate right now, that separates agents who hustle hard from agents who work smart. For years, success meant that prospecting was a grind. Cold calls. Door knocking. Postcards....
If an email bounces in a database and no one sees it…did it do any harm?Yes. Absolutely. Every bounced email chips away at your domain reputation. It tells email providers like Google, Microsoft and...
