Real Estate: The Good News for 2026
It has been “difficult” in real estate the last few years. So I went to the Housing Wire Economic Summit this week, at the George Bush Presidential Library in Dallas, expecting more of the...
It has been “difficult” in real estate the last few years. So I went to the Housing Wire Economic Summit this week, at the George Bush Presidential Library in Dallas, expecting more of the...
If you’ve been in real estate long enough, you develop a sense for when the market is genuinely difficult versus when it’s just loud. This moment feels truly harder. Not because transactions aren’t happening,...
Most agents don’t fail at real estate because they can’t sell homes.They fail because they can’t track homes. Sound Bananas? We talk endlessly about scripts, listing appointments, branding, and lead generation channels. But we...
After months of testing with a small group of agents and teams, I’m excited to share that AVM marketing is now live for both existing Revaluate clients and new customers. Here’s the scoop. With...
If 2023–2025 felt like a bust after the covid boom, 2026 is when a lot of the pressure finally starts to normalize. Rates, inventory, and homeowner behavior won’t return to the pre-pandemic “normal”—that chapter’s...
Triple Play has always been a place where great ideas show up before they go mainstream. This year, as Revaluate makes our first appearance and officially debuts our new marketing tool, we’re honored to...
There’s a shift happening in real estate right now, that separates agents who hustle hard from agents who work smart. For years, success meant that prospecting was a grind. Cold calls. Door knocking. Postcards....
If an email bounces in a database and no one sees it…did it do any harm?Yes. Absolutely. Every bounced email chips away at your domain reputation. It tells email providers like Google, Microsoft and...
Finding seller leads before they raise their hand is the holy grail of real estate marketing. Zillow waits for consumers to request to tour a home, and most agents wait for referrals to materialize...
Homeowners don’t like talking about selling their home. Frankly, the idea of selling is emotional and painful to think about. Yet, nearly every real estate script starts with the same question: “Are you thinking...