Is Your Real Estate Database a Digital Junk Drawer?
Over time, real estate databases decay. But the people in them, still move. In one of our case studies with Tom Ferry, we found that more than 50% of an agent’s contacts were missing...
Over time, real estate databases decay. But the people in them, still move. In one of our case studies with Tom Ferry, we found that more than 50% of an agent’s contacts were missing...
If you’ve been in real estate long enough, you develop a sense for when the market is genuinely difficult versus when it’s just loud. This moment feels truly harder. Not because transactions aren’t happening,...
Most real estate marketing tries to get attention by saying more. Revaluate AVM Marketing works by saying something relevant at the right time. AVM marketing uses automated valuation models to deliver personalized home value...
After months of testing with a small group of agents and teams, I’m excited to share that AVM marketing is now live for both existing Revaluate clients and new customers. Here’s the scoop. With...
There are good real estate people, people who “get” systems, and then there’s Adam Frank.If you’ve spent any time inside the Lofty ecosystem, you already know the name. He’s one of Lofty’s earliest adopters,...
This December marks our first time exhibiting at The Triple Play Realtor® Convention & Trade Expo. It’s “the largest real estate convention and trade show of its kind in the U.S.” and we’re showing...
There’s a shift happening in real estate right now, that separates agents who hustle hard from agents who work smart. For years, success meant that prospecting was a grind. Cold calls. Door knocking. Postcards....
Perhaps you’ve seen the acronym AVM floating around the industry. It stands for Automated Valuation Model — and while it sounds like something that might require a Ph.D. in data science, the idea is...